Bank of New South Wales/Westpac/Embassy Conference Centre – Chippendale, NSW
Oh, that’s nice.
But what’s this? Couldn’t make it through century two, then?
Actually, the Bank of NSW (later Westpac) held on here for a good 30 or so years past 1960. Let’s take a look:
As we’ve previously been over, the Bank of NSW has a long and illustrious hiszzz…huh, wha? Oh, do excuse me. The revered financial institution was established in 1817 without a safe. Yes, you read that right:
In the spirit of that ridiculousness, tomorrow I’ll be establishing an amusement park: Fast Rides of the Near Future. Anyone got any rides I can borrow? Free entry for a year if you do!
In 1860, the BoNSW started to branch out – literally. The bank’s first branch was established here on Broadway that year. But what flies in the ’60s sinks in the ’90s, and by 1894 changes had to be made. The powers that be summoned Varney Parkes (son of Sir Henry and former Bank of NSW employee) to design the current building (complete with it’s own gold smelting facility), unceremoniously treating their number one son like number two in the process. In fact (as we’ll see), that plaque at the top of the page is about as sentimental as Westpac cares to get (but remember, you’re not just a number 🙂 ).
Actually, maybe in 1955 you were. Oh, check it out: the postbox by the corner is still there!
1982 saw the Bank of NSW merge with the Commercial Bank of Australia to form Westpac, presumably to confuse customers. You can guarantee they would have netted some poor old biddy’s cash in the changeover. To aid the public through this confusing time, all branches were poorly rebranded with the Westpac name, and the Railway Square spot was no different.
Here it is in 1992, in glorious colour for the first time. In that same year, Westpac suffered a $1.6b loss, a record for any Australian corporation at the time. Staff were let go en masse, and that would had to have affected this branch. Luckily, anyone forced out the door would have seen the old Sydney City Mission logo behind them there. I wonder whatever happened to that? Someone should get on that.
Despite Westpac’s extensive refurbishment of the building in 1989-90, the bank was hit too hard by ’92’s recession. By 2000, the building that had once been the bank’s pride and joy was just another ‘For Lease’ along George Street, just in time for the Olympics.
Today, the bank’s purpose is to serve as a function centre. Why one would be needed right beside the Mercure, which presumably has its own, boggles the mind…unless. UNLESS…when the Mercure set themselves up, they put an ad in the paper advertising for the lend of a conference room…
Toyworld/Chuan’s Kitchen – Hurstville, NSW
When I turned four, I was taken for a walk up the street to the local toy shop and allowed to choose a present. The shop was a Toyworld – you remember, one of those big, purple deals with the giant purple bear wearing a cap in the modern fashion.
As a brand, Toyworld’s history dates back to 1976, when parent company Associated Retailers Limited realised that name wouldn’t look as good in rainbow colours on a toyshop marquee. Toyworld was launched as the retail group’s toy arm at a time when toys themselves were about to be ripped from their ancient comfort zones and thrust into a golden age of action figures by the blockbuster success of Star Wars. Riding this phenomenon from the late 70s through the mid 80s on brands such as Star Wars, Masters of the Universe and Transformers, Toyworld changed the face of toy retailers in Australasia, emblazoning that happy purple bear on hobby, sport and toy shops everywhere. Toyworld itself isn’t too sure about its own legacy, as the embarrassingly evident indecisiveness on its website demonstrates.

A man and his ride, 1981. Image courtesy whiteirisbmx/OzBMX.com.au
They didn’t entirely abandon their sporting goods heritage, either. Plenty of kids would have unwrapped a BMX (can you wrap a BMX? wouldn’t that look awkward as hell?) in front of jealous friends on birthdays or jealous siblings at Xmas, completely unaware that a purple bear had profited from their joy. For me, the sporting goods section of Toyworld was the absolute no-go zone. Who cared about some cricket pads when there were NINJA TURTLES over here? Or what about down there, in that bargain bucket out the front, for five bucks each?
On that glorious February day, I chose as my present the three Ghostbusters I was missing (I already had Venkman). My logic: I was turning four, and now I would have four of them. It worked – before long, the Ghostbusters were a team once more, zapping those crazy rubber ghosts until I saw an ad for Batman figures on TV and coloured Venkman black (see pic) in the hope he’d suffice. He didn’t.
And so my direct association with Alf Broome’s Toyworld ended, but I never forgot it. It was a hard place to forget purely on a visual level; from the purple frontage to the bear to the giant LEGO logo plastered on a mysterious door beside the shop, the whole place was designed to be an assault on a child’s senses, and oh what a glorious assault it was.
But what I didn’t know – couldn’t have known – at the time was the turmoil within. By 1988, Hurstville Toyworld was under siege, with struggles on local, national and even global fronts. Behind that happy purple face was a saga of bitterness and commercial impotence in the face a formidable threat to the entire toy industry.
As the article says, Broome’s toy shop had been around since 1971, first as the sports and toy shop, and then as Toyworld. Broome says that business boomed until 1986, when local opposition (likely the nearby Westfield, which had been constructed in 1978) made inroads into his business. The immediate effect of this encroachment was evident in the bargain bins outside – $5 Ghostbuster figures is a sign of the times.
Then, as Broome puts it, a “ripper recession” devastated any chance of recovery in 1990, with severe storm damage that same year not helping matters. Another strange point of impact upon sales mentioned by Broome was construction of a ‘new plaza’ by local council. Hmm…I’ll have to look into that one.
Broome banked it all on a healthy Christmas ’90 trading period that never came. The recently refurbished Westfield offered stiff competition, and globally, toys had begun their decline in popularity with the rise of video games. Even with the 1988 advent of the Teenage Mutant Ninja Turtles, nothing could be done to stop the Nintendo/Sega tag-team, which by 1992 had all but ended the age of dedicated toy shops, relegating Barbies and He-Men to toy departments, or bigger chains like World 4 Kids. Rather than face the likelihood bankruptcy, Alf Broome chose to walk away.
That was 1991.
Today, the building still stands, despite the near constant construction and refurbishment of the area. Of course, it’s been standing there since 1899, and has probably seen more failure than you or I could ever imagine. The first post-Toyworld occupant was Belmontes Pizza Shop, and man was I ever bitter. I couldn’t believe the toy shop had gone, and pledged never to frequent the usurpers.
Chuan’s Kitchen, the current successor to a line of failed take-aways that has populated the site since Belmonte hit the bricks, was not open today even if I had wanted to spend cash there. The take-away might have enraged me, but what outright scandalised me as a child was that the mysterious door once adorned with that bright, colourful LEGO insignia had been replaced by an adult shop – as far from a kids toy shop as was commercially possible. Originally L.B. Williams’ Adult Book Exchange, today it’s the far more generic Hurstville Adult Shop.
Toyworld limps on, mostly in country locations. I swear, every country town I’ve ever visited has had a Toyworld. Why? And while I’m asking unanswerable questions: what was behind the door back when it had the LEGO sign on it? What did Alf Broome do next? Just who was L.B. Williams? Perhaps we’ll never know. But Alf, if you’ve Googled yourself and have ended up here, I want you to know something. Back in 1991 you may have been “the man in the wrong place, at the wrong time, in the wrong business”, but in 1989, when I went in and was gifted those Ghostbusters, your shop was the world to me. And this is just my story – imagine the number of kids who would have left that purple shop happier than they’d ever been. Heck, reader, it might have been YOU. That kind of thing might not have been able to pay rent, staff wages or stock prices, but it does guarantee your immortality, Alf. Â You’re welcome.
ARCHAEOLOGICAL UPDATE:
It’s cool when things like this happen. As you’ve read above, I presented my case on the flimsiest bit of evidence, but Your Honour, I now present to the court…EXHIBIT B.
When the building behind it was demolished, it allowed for a prime view of the back of Chuan’s Kitchen. Why should this matter? Let’s take a closer look…
Oh, what’s that? I can’t quite make it out…CLOSER STILL!
Boom. There it is. Today. You could go and see it right now. At some point in the Toyworld saga, they thought to put up this logo on the reverse side of their building. Why?
Perhaps at the time the Liquor Legends building wasn’t there, providing uninterrupted views of the beaming purple signage. Maybe the signwriters were doing a two-for-one deal and the owner was going to get his money’s worth, damn dammit. Or maybe the truth is far more sinister… Either way, it took the demolition of the bottle shop (all in the name of progress) to unearth this treasure. Within each seed, there is the promise of a flower. And within each death, no matter how big or small, there is always a new life. A new beginning.
Della Cane/Boomalli & Recollections – Leichhardt, NSW
These days, Leichhardt is home to Recollections, a country-style furniture warehouse, and one door up is Boomalli, an Aboriginal artist cooperative. In this instance, Recollections have wisely chosen to drop their full business name so as not to create a microcosm of colonial Australia right here on Flood Street.
But the earliest settler at this warehouse lives on through this tiny little detail. It’s old, it’s worn, it’s even got a bit snapped off…but it’s still just strange enough to make an observant passer-by take pause. Leichhardt’s hardly a tropical paradise. What’s the story?
The answer lies back in 1991, and this ad for Della Cane. No building that ugly could exist twice, and the interior looks like Fantastic Furniture met Jurassic Park.
The Auburn Emporium – Auburn, NSW
Let’s take another trip to that seemingly bottomless well of source material, Parramatta Road. If this Australian Women’s Weekly logo looks ancient to you, that’s because it is. In fact, I’d say there’s a good chance the magazine itself sported this logo the last time it was on sale at this location, which was most recently known as Danny’s Newsagency. But what’s happened to the sign there?
Oh, well this changes everything. Before Danny moved in, the newsagency was Brown’s domain. Perhaps the AWW sign belonged to Brown in the first place. Case closed, unless the awning offers us any more clues…
No. It was Brown’s Newsagency, then Danny’s, and now it’s a freight company called BLM, which is apparently just too busy to take down some old, misleading signs. Mission accomplished, what a great story, we can all go home. Was it good for you too? Seriously, why can’t these shops just present a decent front? If BLM wanted more business, why wouldn’t they dust themselves off a bit (unless they don’t want more business ON PURPOSE)? Does the rest of this row of shops have the same issue?
On the east corner we’ve got Blossoms wholesalers of health, beauty and ugg. Great combo. Looks like they ran out of yellow paint before they could disguise the fact the place used to sell:
..’beding’, among other things. Great. What’s that up there?
You can’t have freezers without fridges. Oh look, the building was finished in 1912. I bet they weren’t this lazy or negligent back then. Next…
The next door down offers no such insights – it’s a boring restaurant. Beside that, it’s this accountant. And a pretty busy one right now I’m sure, given what time of the year it is. Yawn…I’d imagine this place wasn’t so pedestrian in 1912, a time when Parramatta Road wasn’t a huge embarrassment to the city and a great place to park your car on weekends. It would have had a purpose, it would have been the product of some dude’s life’s work. It would have stood out from the crowd and meant something rather than just taken up space with its ugliness.
Yeah, I’d like to think this was something really special…back in the day…
Mr. Webber had sold his other business at nearby Rookwood, presumably the one on which he had built his name, because he had such faith in this place. Wow. “The windows are a picture.” Wow! They sold pianos and had the Auburn Brass Band on site to celebrate the opening. It’s hard to believe that such an event could once have gone on at this place we’ve seen today, but there you go.
Don’t let anyone tell you department stores aren’t a cut-throat (or cut-head, in this case) industry, just like I won’t let anyone tell me that Wylie’s departure from Webber’s empire and Arthur Webber’s injury are just a coincidence. In fact, let’s concentrate on Wylie’s little advertisement for a moment. First, he’s taken it out in the accidents section of the paper, which doesn’t bode well. Second, he’s done it directly below an account of his former employer’s misfortune. Third, he’s included the snide ‘up-to-date Store’ dig, as well as imploring thrifty shoppers to ‘compare his prices’ (to whom, I wonder?)…and yet the very next line tells you there’s one one price to compare. In case you’re interested, his address is a Westpac bank today, which means this paragraph is his legacy. Suck it down, Wylie.
Gee, the Webbers seem a little…accident-prone, don’t they? In 1921 young Ernest Webber (son of Arthur) cut his finger. And it made the paper. Slow news year, perhaps?
So successful was the Webber store that a Mrs. Middleton took the fight to Merrylands. I wonder how it turned out?
Ernest E. Webber (who I’m assuming isn’t the seven-year-old with a bandaid on his finger) copped a heavy fine of four pounds for not paying two of his employees the minimum wage. No wonder Wylie left. Shoulda just paid ’em, Ernie.
Just don’t expect minimum wage. Hey, what a deal there at the top: a set of teeth from one guinea. Yuck.
The Webbers, still in PR crisis mode, provide the furnishings to a local recital. We haven’t forgotten about the third world wages, Ern.
And neither has Desire La Court (what a name). Read that thrilling tale of escape in the third paragraph, and tell me it wouldn’t make a great white-knuckle thriller starring Channing Tatum.
Here’s Webber’s castle, paid for by the unpaid wages of his workers.
I can’t decide whether my favourite part of this story is the thief begging Webber not to call the cops and then offering to drive Webber to the police station, or him playing the ‘my wife and kids’ card for sympathy and later denying having done so. It’s just a quilt, Webber. Even if he did nick it, let him have it. The Depression’s coming.
And now they know: don’t throw a lit cigarette onto piles of paper.
Good thing they advertised this, now all the thieves out there with a copy of the 1927 paper and a map will know his house is empty.
Young Ernest Webber, last seen blubbering like a baby over a cut finger, has turned 21. Lock up your daughters! Nice cheapskate present, Dad – an autographed key. “My signature will be worth a lot of money in a few years, son…”
Do you think Mark Foy was this plagued by thievery?
This plagued? This seems just a little suss, don’t you think?
The plot thickens. I like the use of quotation marks around “square”, as if to square this divorce meant some drastic action.
And finally the truth comes out! Picture the headlines: “Webber of Deceit”. I wonder if Webber’s trip to Jervis Bay was advertised in the paper? Maybe all those other times Webber was thieved from was the result of some cuckolding. I can only imagine how his wife must have felt…
Oh.
From philandery to philanthropy. Wisely replacing the adulterous E. Webber as media spokesperson, Arthur Webber sets off on his quest to repair the Webber reputation, 150 shoppers at a time. I’m guessing they had a sign, “Toilet and air-raid shelter for customers only.”
With the war over, the Webbers put some distance between the scandals and tragedies of the past by backing the Auburn ‘Popular Girl’ Competition. Really rolls off the tongue, doesn’t it? You’re pretty much asking for trouble inviting someone named ‘Mrs. Crooks’ to your fancy ball, especially given your history, Webbers.
Sadly, this grand event is where the Webber story comes to an end. The trail went cold, and nothing more hit the papers. But despite the abrupt and mysterious ending it kind of feels like we were right there with them…almost like we were one of them. Do we need to know what happens next? Do we need the sad details of the day the Webbers signed their pride and joy over to Brown of Brown’s Newsagency? Of the day one of the shops was demolished to make room for Gypsy Leather, ruining the established style? Probably not. The best years are behind us at this point, and we’ve only the advent of Danny’s Newsagency to look forward to. We can use our imaginations to fill in the blanks.
Plus it’s been an adventure. We’ve laughed, we’ve cried, we’ve been scandalised and burglarised, but above all, we’ll never look at this innocuous little row of shops with the same eyes again. Right? Here it is again, just to be sure:
Cash Converters/Royal Umbrella Asian Supermarket – Burwood, NSW
When Cash Converters first appeared in Sydney in the early 90s, they were pushing themselves as the legitimate pawnbrokers. You could feel just as comfortable walking in to purchase a ghetto blaster as you could walking in to hock one. In fact, destigmatising the act of hocking was something Cash Converters actively tried to work towards. In the eyes of the Cash Converters you weren’t some junkie whose true intentions were the china white elephant in the room, you were a valued customer. Even the name Cash Converters subliminally worked to suggest ‘Hey, you’re not hocking anything. You’re converting your unwanted goods for cash, and we’re making it happen. Aren’t we great?’
By 1996 the honeymoon was over. The true junkies and dodgy dealers had managed to corrupt the brand, and once again reputable folks were ashamed to be seen there. In the last five years they’ve staged a comeback of sorts (Cash Converters, not reputable folks), and it seems to be working. In fact, there already is a Burwood Cash Converters, but it ain’t this one. This, a little further up the street, is their first aborted attempt at converting Burwood’s cash, and it’s telling that when they went back for a second try, they gave this place a wide berth.
The lack of care put in the first time around is evident – the Cash Converters sign is crudely stuck over yet another sign. It even sports the chain’s tagline of the early 90s, which gives me an excuse to post this ad. If I could put it in every post, I would.
Today, the shop is occupied by an Asian supermarket, a proud retailer of globally beloved jasmine rice Royal Umbrella. They’re also clearly very proud of the ‘Trusted Brand’ award they won in 2010, an honour I’m guessing has never been bestowed upon Cash Converters. By the way, if you’ve still got the Cash Converters jingle stuck in your head, head over to the Royal Umbrella site and get a load of theirs. And remember – the whole world loves.
















































