Tag Archives: Brescia Furniture fire

Keith Lord Furniture Electrical/Brescia Furniture Showroom/derelict – Ashfield, NSW

I remember when I was a child, I was taken on yet another tedious day trip to Brescia Furniture, on Parramatta Road at Ashfield. When we attempted to sit on one of the lounges to see how it felt, we were rudely told to get off by one of the staff. We left empty handed.

Karma’s a bitch, isn’t it, Brescia?

The showroom was built in 1975 for Keith Lord Furniture, replacing their old site:

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Keith Lord Furniture and Electrical, Ashfield NSW, April 1965. Image courtesy Library of NSW.

Lord died in 1978, and by 1994 his chain was dead. Along the way, this showroom was sold to Brescia, for whom it became a model store. But in 2005 it went up in one of the worst and most intense fires in Sydney’s history. It was said that the combination of leather, varnish, wood and other flammable materials all stockpiled together in a 30-year-old building didn’t help over 900 firefighters put out the blaze over three days. I guess that’s why they didn’t want us on the lounges.